Nancy Calabrese | One of a Kind Sales

Facebook:https://www.facebook.com/One-Of-A-Kind-Sales-304978633264832/

Phone: 908-879-2911

Laurel Bernstein: Creating a Dream Team with Leadership Guidance

by Nancy Calabrese | Aug 16, 2022 | Podcast

About Laurel Bernstein: Laurel is the President and Founder of Laurel Bernstein and Associates, a consulting and training firm focused on enhancing the performance and leadership skills of key professionals and business owners. She is Nancy’s mentor and they have been working together for almost 7 years.

Laurel explains that a process called YAVIS (Youthful, Attractive, Verbal, Intelligent, Successful) helps leaders determine if they are surrounded by the best people.

In this episode, Nancy and Laurel discuss:

Startups with guidance have a higher rate of success.
Create a dream team in your organization.
YAVIS explained as a methodology.
Unlimited paid time off results in 30% less time off and burnout.

Key Takeaways:

Be willing to look at things differently. Sometimes team members will not see eye to eye and this will cause friction in the organization.
Hire the perfect people not just in terms of skill but in terms of culture fit and adaptability to change.
YAVIS is a yes or no question that determines if the people around you are your people.

“My vision has always been provide as much knowledge as you can and help people understand that what they’ve got to have is a dream team. Your business can rise and fall on whether or not you have the best people doing the best work for you.” – Laurel Bernstein

Connect with Laurel Bernstein:

LinkedIn: https://www.linkedin.com/in/laurelbernsteinexecutivecoach/

Website: https://laurelbernstein.com/

Email: laurel@laurelbernstein.com

Try Our Proven, 3-Step System, Guaranteeing Accountability and Transparency that Drives RESULTS by clicking on this link:https://oneofakindsales.com/call-center-in-a-box/

Connect with Nancy Calabrese:

Facebook:https://www.facebook.com/One-Of-A-Kind-Sales-304978633264832/

Phone: 908-879-2911

Andrea Pass: A Private Investigator of Public Relations

by Nancy Calabrese | Aug 9, 2022 | Podcast

About Andrea Pass: Andrea is the Owner of Andrea Pass Public Relations. She has been creating and implementing public relations campaigns in a wide range of categories for thirty years, including consumer products, lifestyle, B2B, education, and many more. She secures media coverage to grow brand awareness, increase reputation, and drive sales using third-party editorial endorsement. Her motto is “now is the time to get your business in the media.”

In this episode, Nancy and Andrea discuss:

Being a private investigator for public relations involves researching for the proper media contacts for your business.
Modern PR: Moving from cold calls to email pitches. When your story gets published, it gives you content to add to your website and social media.

Key Takeaways:

Media outlets are harder to reach today because there are more freelancers working for them.
PR should be part of your marketing mix. Editorial endorsement ranks high on the selling scale, so get started today.

“It’s the same no matter what size your business is. You can be a solopreneur with a national topic, business, service, and you can be a huge corporation with your company having thousands of employees. It won’t matter. It’s reaching the right press to get the story.” – Andrea Pass

Connect with Andrea Pass:

LinkedIn: https://www.linkedin.com/in/andrea-pass/

Website: https://www.andreapasspr.com/

Facebook: https://www.facebook.com/AndreaPassPublicRelations

Try Our Proven, 3-Step System, Guaranteeing Accountability and Transparency that Drives RESULTS by clicking on this link:https://oneofakindsales.com/call-center-in-a-box/

Connect with Nancy Calabrese:

Facebook:https://www.facebook.com/One-Of-A-Kind-Sales-304978633264832/

Phone: 908-879-2911

Chris Goegan: Engineered Marketing Differentiates Your Selling

by Nancy Calabrese | Aug 2, 2022 | Podcast

About Chris Goegan: Chris is the Founder and CMO of Engineered Growth Systems. He is a business growth consultant who helps clients grow and scale their businesses using a proprietary methodology called Engineered Marketing, a time-tested and proven way of building the ultimate internet selling machine. His mission is to simplify small business growth and help good people build great businesses.

In this episode, Nancy and Chris discuss:

Engineered Marketing speaks to hots, warms, and colds differently and uses the medium that speaks to each best.
Collaborating with Michael E. Gerber to sell The Dreaming Room.

Key Takeaways:

You don’t need the latest trends like funnels to sell well, what you need are differentiators and a selling system.

“Instead of focusing on traffic, let’s start with people. Let’s start with the hots, people that are ready to buy.” – Chris Goegan

Connect with Chris Goegan:

LinkedIn: https://www.linkedin.com/in/chrisgoegan/

Website: https://www.chrisgoegan.com/

Email: chris@chrisgoegan.com

Try Our Proven, 3-Step System, Guaranteeing Accountability and Transparency that Drives RESULTS by clicking on this link:https://oneofakindsales.com/call-center-in-a-box/

Connect with Nancy Calabrese:

Facebook:https://www.facebook.com/One-Of-A-Kind-Sales-304978633264832/

Phone: 908-879-2911

Tibor Shanto: Be a Professional Interruptor with a Worthwhile Message

by Nancy Calabrese | Jul 26, 2022 | Podcast

About Tibor Shanto: Tibor is the Chief Prospecting Officer of Renbor Sales Solutions, as well as the author of two great books. He helps B2B companies translate sales strategies into reality and develops salespeople who understand that success in sales is about execution. Today, Tibor discusses how to be a professional interruptor and how to make this interruption worthwhile to your prospect.

In this episode, Nancy and Tibor discuss:

How to be professional interruptors. If you put an idea in front of people who were not anticipating it but benefited from it, then the interruption was worthwhile.
Leaving voicemail is an effective tactic but the messaging should be different compared to how a regular cold call goes.
Buyers can be actively-looking or passively-looking.

Key Takeaways:

Voicemail messaging is best used to create mystery. The human mind naturally hates mystery, so create voicemail that compels prospects to resolve it by calling you back.
Invest time by revisiting successful deals. Ask how their workflow changed because that is the story you can tell your next customer.

“In having a story or conversation about the workflow, your product will have a starring role, but the story and the movie will be more interesting to the client because it’s about the overall process they’re going to go through, it’s about the growth that they’re going to go through.” – Tibor Shanto

Connect with Tibor Shanto:

LinkedIn: https://www.linkedin.com/in/tibor-shanto-b2b-prospecting-specialist/

Website: https://www.tiborshanto.com/

Email: tibor@tiborshanto.com

Amazon: https://www.amazon.com/Tibor-Shanto/e/B0043TEI84%3F

Try Our Proven, 3-Step System, Guaranteeing Accountability and Transparency that Drives RESULTS by clicking on this link:https://oneofakindsales.com/call-center-in-a-box/

Connect with Nancy Calabrese:

Facebook:https://www.facebook.com/One-Of-A-Kind-Sales-304978633264832/

Phone: 908-879-2911