Watch as Nancy Calabrese and Dave Trapani discuss Sander Rule #26: People buy despite the hard sell, not because of the hard sell by Cecelia Henderson | Feb 8, 2023 | Sandler Rules
Sandler Rule #25: When You Want to Know the Future Bring it Back to the Past by Cecelia Henderson | Jan 23, 2023 | Sandler Rules
Sandler Rule #24: Product Knowledge Used in the Wrong Way Can Be Intimidating by Cecelia Henderson | Dec 14, 2022 | Sandler Rules
Sandler Rule #23: The Best Way to Eliminate an Objection You Know Your Prospect Will Have by Cecelia Henderson | Dec 14, 2022 | Sandler Rules
Sandler Rule #22: Only Use the Presentation for the Kill! by Cecelia Henderson | Nov 11, 2022 | Sandler Rules